Welcome to newsletter 07

We naturally try and publish these newsletters on a fairly regular basis, but sometimes our client projects just keep getting in the way. For a small business, this is of course a comforting problem to face.
So apologies if you've been checking your Inbox daily for the past few months waiting for this fine publication to arrive! Now, speaking of publications ...

Open Doors

studio threefiftyseven is proud to announce its participation in an impressive new book called 'Open Doors', published by Melbourne's 'Ripe Off the Press'. It celebrates the achievements and ideas of twenty six of Australia’s new generation of leading architects, interior designers and furniture designers.

 

The beautifully designed 172 page book serves as a source of inspiration for both design practitioners and lovers of well designed spaces. studio threefiftyseven is one of only two firms representing South Australia and our work is in excellent company. (OK, Petra's work.)
It will be available in book stores from November 2007, but can be purchased now from the Ripe Off The Press web site.

 

KeyInvest

Historically, the Independent Order of Odd Fellows (IOOF) is one of the world’s oldest fraternal lodges, with a history dating back to the 1500's in England. It is believed the members earned their name by being workmen of odd trades, not covered by the original craftsmen’s guilds. The original purpose of these lodges was to support members of the community through trying times. IOOF South Australia was founded on these principles back in 1878 and continues with this philosophy today.

 

 

More recently, IOOFSA has updated their brand and is now known as KeyInvest.
studio threefiftyseven was commissioned to develop an online presence that reflects the revised brand attributes.

 

A clean, simple interface was devised, in conjunction with honest portraits of real, everyday people, representative of the KeyInvest client base. The focus needed to be on the site content, given it serves as a repository for information on the company's financial and retirement products and services. Users visit the site seeking product information, so were mindful of not adding any complexity to this task.
Visit the site.

 

Blacket & Sons

Paul and Christine Blacket produce some of the finest cool climate premium wines — sourced from their vineyard at Lenswood in the Adelaide Hills. The masthead image in our header panel above depicts a portion of their 2006 Pinot Noir.

 

Situated on an old apple orchard, the first plantings commenced in 1982 by one of Australia’s finest winemakers, Tim Knappstein. (Wines produced from the Lenswood vineyard have consistently won awards and have been highly rated by some of Australia’s leading wine writers including Huon Hooke and James Halliday.)

 

When the Blackets decided to launch their own label, there was an obvious need for an e-commerce enabled web site. studio threefiftyseven worked with the Blackets, along with Cherise Conrick from Typespace (who designed the new labels) to create a clean, well designed and functional online presence that boasts a full featured, custom built shopping cart application.
Visit the site.

 

Bondi Mining

Listed on the ASX on 28 December 2006, Bondi is a relative newcomer to the Australian exploration scene. They have recently announced the acquisition of a strategic portfolio of major uranium projects covering 15,000 square kilometres in the Northern Territory and Queensland — and have active exploration projects underway for gold, copper and nickel in New South Wales.

 

studio threefiftyseven was approached to design and develop a suitable identity, incorporating a web presence that would position them as a strong force on the Australian exploration front.

 

Managing Director Rick Valenta's only criteria for the site was the inclusion of a hero image depicting a huge swell (not actually shot at Bondi incidentally) — that was photographed by a friend.

 

The site has been online for a while now, although more detailed content has been added slowly over time. At present it portrays their current project portfolio, including embedded interactive Google maps overlayed with tenement data, a news archive and corporate information. It's a clean, business-like design that communicates well and contains a wealth of information on company activities.
Visit the site.

 

Carbon People

Carbon People, a network of architectural designers and drafts people specialising in energy efficient, passive solar and sustainable building techniques, was launched in July of this year. Their web site serves as an online resource for those seeking information on eco-friendly building products and services — and in addition to outlining these, incorporates a business directory, a blog and discussion forum.

 

studio threefiftyseven was responsible for the design and development of all aspects of the project, from the initial identity design to the completed web presence.

 

Shortly after being launched, the site was noticed by a US based web design showcase site; www.cssbased.com and featured in their gallery. From here, it was also picked up by several other gallery sites; www.webcreme.com, www.screenalicious.com, www.dailyslurp.com and www.netvibes.com.

 

This generated over 2600 visits to the site by over 2200 unique visitors in the space of a month — and even generated some work enquiries from across the globe!
Visit the site.

Also in the works:

We also have some new clients we're currently developing projects for;

• Corporate identity and brand development for Touchstone Property Group (Adelaide)
• Online product catalogue implementation for VuPorts (San Francisco)
• Web presence design and development for Stellar Women (Adelaide)
• Web presence design and development for Phasis Consulting (Calgary)